CALLING ALL SAAS COMPANIES...

Convert More Visitors.
Activate More Users.
Retain More Customers.

Using CRO, customer insights, and behavioural data, I help SaaS companies grow ARR, reduce churn, and increase LTV across the entire funnel.

Delivery within 1-2 weeks

100% Money-Back Guarantee

Includes 25-minute video audit

Some of the SaaS brands I've helped recently:

Why I’m Your Best Choice To Help Grow Your SaaS...

19+ years optimising conversion funnels across dozens of industries


Proven, repeatable methodology adaptable to any SaaS product or market


Advice based on real-world scientifically tested results, not just ‘best practices’


Deep experience improving trial-to-paid, activation, adoption, and retention


Strong mix of CRO, UX, product marketing, and persuasive copywriting

"His attention to detail, expertise, and strategic recommendations make him a standout professional"

Author
Aaron W
Advantage Market Solutions

If Any of These Sound Familiar, I Can Help...

Paul Bryant - AKA 'The CRO Genie'

Trials convert well, but churn spikes after the first billing cycle

Trial conversion is poor and product value is unappreciated

Feature adoption is low despite strong functionality

The product experience feels disjointed from the marketing

You have traffic, but your signup rate is low

MRR growth is flat despite ongoing acquisition efforts

These issues mean your funnel has leaks — costing you MRR, churn and LTV every month.

"Thanks to Paul, we now have a stronger roadmap for driving more engagement and conversions from our existing traffic"

Author
Ryan Sullivan
SiteCare

The CRO Genie Approach...

My methodology blends CRO principles, voice-of-customer research, and behavioural data to uncover and prioritise your highest-impact growth opportunities.

Whether it’s fixing a single bottleneck or optimising the full funnel, the approach adapts to your specific product, audience, and market.

19+ years of proven testing experience across many industries.

Reviews, tickets, feature requests, surveys and more.

Heatmaps, visitor recordings, funnel analytics, and more.

Messaging that motivates, captivates, and converts.

Reducing friction, forming habits and encouraging product adoption.

Helping align ads, pages, signup flows, and in-app platforms.

"Paul identified structural issues, messaging clarity gaps, and design elements that were hurting conversion without us even realizing it."

Author
Benoit L

3 Simple Steps To A Better SaaS

Select the audit that matches your biggest challenge — or request a call if you’re considering ongoing optimisation.

I dig into your analytics, onboarding, copy, UX, and customer feedback to uncover the biggest growth opportunities.

You’ll receive a 25-minute audit video plus a prioritised action plan your team can implement immediately (or we can work together long-term to manage it).

My SaaS Audit Fixes Your Onboarding & Retention Issues

I combine conversion rate optimisation, customer research, and product marketing to fix the leaks in your funnel.

I can check everything from your landing page all the way through onboarding and retention.

My Secret Weapon: Every audit includes a personalised 20–30 minute video walkthrough, recorded just for you.

You’ll see exactly where the bottlenecks are, why they matter, and what to do next (all explained in plain English).

Easy-To Understand Pricing

SaaS Landing Page Audit

Helps increase leads, sign-ups, and free trials.
$
995
Google Analytics Review
Copy & Persuasion Analysis
Layout & Design Review
Competitor Gap Analysis
Personalised Video Walkthrough
Fully Prioritised Action Plan
100% Money-Back Guarantee
Most Popular

Combined Full Funnel Audit

Helps grow SaaS businesses with full-funnel optimisation
$
2,490
$
1,995
Limited Availability - Save $495
SaaS Landing Page Audit:
Google Analytics Review
Copy & Persuasion Analysis
Layout & Design Review
Competitor Gap Analysis
SaaS Product Audit:
Analytics & Funnel Review
Onboarding UX Test
Heatmap Analysis
Visitor Recording Analysis
Pricing Optimisation
Personalised Video Walkthrough
Fully Prioritised Action Plan
100% Money-Back Guarantee

SaaS Product Audit

Helps boost activation, adoption & retention.
$
1,495
Analytics & Funnel Review
Onboarding UX Test
Voice of Customer Analysis
Heatmap Analysis
Visitor Recording Analysis
Pricing Optimisation
Personalised Video Walkthrough
Fully Prioritised Action Plan
100% Money-Back Guarantee

Agency? Contact us for bulk and white-label pricing

Love your audit, or your money back

You must absolutely love your audit and the growth it helps your SaaS achieve, or I’ll insist on giving you your money back.

No questions and no hoops to jump through. Just contact me within 30 days of receiving your audit and I’ll issue your refund within 10 working days. Simple as that.

"Paul did a fantastic job auditing our site ,he came up with some great ideas. He is very responsive and professional, we will surely hire him again ."

Author
Fadi E

Looking For More?

Fractional Product Marketing Manager

Ongoing Optimisation

From $2,950 per month

Helps turn one-off fixes into a continuous growth engine — improving MRR, ARR, and LTV month after month.
From 1 day per week embedded in your team
Growth experiment planning & reporting
Messaging, ICP, and persona work
Copy, content, and email optimisation
Product roadmap input & adoption strategies
Everything customised to your business needs

FAQs

Can you work with any type of SaaS?

Yes, my methodology adapts to any product or market, from early-stage tools to mature platforms.

Do you handle design or development?

No, I focus on strategy, insights, and recommendations. Your team handles implementation, but I make my deliverables clear and actionable.

How soon will I see results?

Many clients see improvements in trial conversion, activation, or churn within weeks of implementing recommendations.

Can we work together long-term?

Yes, many of my clients start with an audit, then retain me as a Fractional Product Marketing Manager to run ongoing growth experiments.

How long will I have access to my audit files?

As long as you need it. There are no time limits, you can even download the audit files so you can store it for as long as you need.

What metrics do you focus on?

That depends on your biggest opportunities but common targets include trial-to-paid conversion, activation rate, feature adoption, churn, LTV, MRR, and ARR.

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